Client: Doro Foods

• Designed two high-performing Meta ads using A/B testing data with the objective of increasing sales

• Refined the GTM strategy by shifting focus to awareness-building and identifying emerging consumer

trends to highlight new opportunities for the brand

• Developed a social media content calendar with detailed execution guidelines, incorporating consumer

psychology principles to improve engagement

Client: Culver CityBus

• Analyzed audience segments and presented market insights using the TAM-SAM-SOM framework

•  Developed and pitched an experiential marketing campaign featuring a city-wide scavenger hunt along Culver CityBus routes with hidden cash prizes to drive engagement and ridership

 After five months, I was given the opportunity to work autonomously within the Office of Service & Discipleship, taking the lead on marketing initiatives beyond our core digital efforts

• Collected, analyzed, and presented strategic research insights that shaped the communications strategy, contributing to the $216K revenue growth (67% increase) in 2022-2023

• Produced videos, flyers, social media content, and organized in-person promotional events

• Prepared sandwiches under a high-pressure environment that upheld quality standards

• Contributed to the inventory management, team coordination, and budget planning processes

• Generated leads contributing to $32K in revenue, canvassed 4,500+ households

• Consistently met sales quotas even in the midst of torrential rain

• Designed an Instagram 9-grid post for @BladeRunnerNow, curating and editing cinematic images to visually narrate the Blade Runner story while maintaining brand consistency

• Led a marketing campaign using social media, flyers, and a salsa event to revitalize Azusa’s community garden, increased garden plot occupancy from 77% to full capacity, generating $450 profit

• Personally coordinated event logistics, secured local partnerships, and conducted direct outreach, including door-to-door flyering, to maximize community participation.

• Used adaptive thinking to satisfy the client’s specifications with the limited materials available to us

• Oversaw and assisted in the construction of 40 garden trellis’

• Planted, fertilized, pruned, and harvested gardens for clients, such as Bridgewater Hedge Fund

• Transported, measured, cut, and installed construction materials

• Demolished and constructed a 28’x18’ deck

• Led a team to power-wash and re-paint a client’s guest house

• Greeted customers, took orders, and processed payments

• Assisted the bakers in mixing, chopping, peeling, and restocking the ingredients

• Maintained cleanliness, purchased supplies, deposited the cash drawer, and closed up shop